McCroskey — Introduction to Rhetorical Communication, 2005 год


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Introduction to Rhetorical Communication - McCroskey

Allyn & Bacon / —
An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students a solid grounding in the rhetorical tradition and the basis for developing effective messages.

ISBN: 9780205453511
мягкая обложка, 352 стр.
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